Abstract
Drawing from a historical perspective on the integration of technology into academic life, this article reflects on the school's unavoidable responsibility in the media and technological education of students. Using a qualitative approach, it argues that just as traditional media literacy was once crucial, it is now imperative to integrate artificial intelligence (AI) literacy as an essential component of the curriculum. To explore this educational need, a diagnostic study was conducted with 392 university students through a survey measuring their perceptions on AI literacy, from its utility to its ethical implications. Data analysis, using descriptive statistics, reveals that students identify a high utility for AI, primarily in instrumental tasks such as writing texts and searching for information. However, they report a scarce integration of these tools into their formal learning processes and a limited understanding of their fundamentals and scope. This dissonance between functional use and lack of academic integration underscores a significant gap, highlighting the urgent need for higher education institutions to assume a proactive role in developing critical competencies in artificial intelligence.
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