The 2030 Agenda and corporate social responsibility practices in Colombian sports federations
DOI:
https://doi.org/10.47197/retos.v48.96804Keywords:
Corporate Social Responsibility (CSR), Sport for Development, Sustainability, Sustainable Development Goals (SDGs), Sports FederationsAbstract
The United Nations Sustainable Development Goals (SDGs) represent the framework for sports organisations to develop sustainable and socially responsible agendas. This study provides an insight into the perception of federated sports managers on the SDGs whose feasibility is most relevant within the Colombian sport context, and the most appropriate Corporate Social Responsibility (CSR) practices for their implementation. For this purpose, an analytical survey of 51 questions was applied to managers of national sports federations (n = 36/61). Subsequently, an analysis of the possible interconnection between the results obtained and the financial availabilities of the sports federations is carried out. Within the framework of the sustainability paradigm, social and economic actions are more important than those related to environmental preservation, and there is also a weak relationship between the managers' perceptions of the SDGs and CSR and the financial resources of the federations. Given the predominance of studies on CSR focused on professional sports and the Anglo-Saxon and European world, this study provides the vision of a sector that is little addressed in the literature, such as the sports federations of a Latin American country. Additionally, a quantitative methodology is presented as a contribution to research historically dominated by qualitative approaches in both Sport for Development and Peace (SDD) and CSR.
Keywords: Corporate Social Responsibility (CSR), Sport for Development, Sustainability, Sustainable Development Goals (SDGs), Sports Federations
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