Resumen
La cultura participativa extendida en el entorno online ha expandido las oportunidades de la ciudadanía en materia de aprendizaje y empoderamiento. En este contexto, se disponen nuevos medios sociales para la ruptura de las relaciones tradicionales, donde se establecen protocolos de interacción digital, así como desbordamientos de los códigos éticos preestablecidos. El presente estudio tiene como propósito navegar en la construcción del concepto del fanbullying como la relación perniciosa entre fan y artista de la Industria Televisiva a través de las redes sociales. Para ello, desarrollamos una revisión de literatura, ampliando el espectro de los excesos ciudadanos en la era digital por medio del bullying, cyberbullying y el discurso del odio, y un análisis de casos mediáticos de las series 13 Reasons Why, Game of Thrones y The Walking Dead. Los resultados descubren el uso desproporcionado de estas plataformas por parte de la comunidad fan, donde el artista se ve expuesto como figura pública a burlas, humillaciones y amenazas constantes. Por lo que, más allá de las relaciones personales adyacentes y el entorno puramente escolar, concluimos que en los entornos digitales se están gestando nuevas prácticas de fanbullying sin medida donde se difuminan los límites entre realidad y ficción.Citas
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