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Trump vs los medios. Tratamiento de la prensa desde la cuenta de Twitter del presidente de EUA

Elena Yeste, Pere Franch

Resumen


Este artículo examina el tratamiento del presidente Donald Trump en Twitter hacia los medios de comunicación norteamericanos durante sus primeros seis meses de mandato, del 20 de enero al 20 de julio de 2017. A partir de un análisis de contenido de los tweets publicados en su cuenta @realDonaldTrump, se estudian las menciones a los medios y el tono de dichas menciones, y la presencia y el uso de las palabras clave relacionadas con los medios. Asimismo, se analiza el tratamiento de Trump hacia la prensa en relación con el control político y la función del periodismo como perro guardián (watchdog) de la democracia. Como conclusiones principales se constata que Trump, de manera muy simple y directa, elogia a los medios afines y critica a los que según él le son hostiles, a los que muy a menudo califica de fake news. Con ello, Trump sortea el papel mediador de los medios y niega la misión de control del poder político que se les atribuye en los sistemas democráticos.


Palabras clave


Twitter; Medios; Redes sociales; Periodismo; Mediación periodística; Watchdog; Control político; Populismo; Donald Trump.

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Referencias


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DOI: https://doi.org/10.3145/epi.2018.sep.02

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